Modern Selling

Your staff, your channel partners and your customers are our focus. Grass Roots will help to create a positive influence on their attitude and behaviour and so smooth your path to success. We have a wide ranging portfolio of products and services to help you achieve this.

Looking at your customer strategy for example, we have long-standing and proven expertise in areas like customer strategy development, lifecycle management, customer strategy best practice and can assess the costs, benefits and risks of any new customer programmes with our tailor-made, CRM Business Case.

Many other factors are at play in keeping your plans on track, however, so you'll be reassured to know that you are in equally capable hands across areas such as digital marketing, channel loyalty, mobile marketing, learning strategy, diversity training and awareness, behaviour measurement, rewards schemes, employee benefits, incentives programmes and event management covering all your conference, product launch and incentive travel needs.

If you think it's time you had a more joined-up approach to your sales and marketing activities, you might want some expert guidance and advice on how it should all fit together. Performance Bonus Ltd are here to help, in the key individual component areas of Communication, Measurement and Reward, or across the board.

Within Communication, you should at least have a plan that ties together any of your sales promotion activities, like sales brochures, conference management for staff and re-seller channels, direct mail marketing services, PR campaigns and how you can integrate that with proven ways to improve advertising impact and effectiveness.

Turning then to Measurement, you'll undoubtedly want to consider sales process management which might include how to improve marketing efficiency, measure mobile workforce activities, increase showroom traffic, or improve employee engagement. You could also look for savings that can total hundreds of thousands of pounds by way of straightforward but often overlooked process improvement techniques. And certainly, for the years ahead, you should also get a thorough evaluation of your carbon reduction possibilities, which again can bring you some surprising and substantial savings and employee motivation.

In order to tie this together, and ensure maximum engagement with your initiatives, and enjoyment and benefits from them across your sales and marketing spectrum, it then also pays, handsomely, to consider Rewards. Performance Bonus can help you with overall incentive management and in the specific areas of running a trade incentive programme, looking at sales incentive solutions, picking the perfect incentive gifts, developing, implementing and executing powerful incentive travel programmes and maximizing the "WOW!" factor in all your employee awards.

There's more, if you want it, in areas like lean thinking and employee survey schemes that could feed all your strategies and thinking. But the short version of a very comprehensive story is...If you want to know about perfect, integrated, Communication, Measurement and Reward across your sales and marketing activity, you want to know about Performance Bonus Ltd

Founded in 1997, Sales Team Focus Ltd is a specialist UK-based consultancy dedicated to helping companies with their sales team performance improvement programmes. This covers the areas of sales team job profiling, individual & sales team training needs analysis, and the necessary sales team training & coaching that results from that analysis. Our findings and recommendations can be backed up, of course by in-field sales assessments where required. We also offer psychometric recruitment testing for sales teams to help recognise potential top performers and screen out those lacking in drive & motivation.

Using our training needs analysis to identify specific rather than blanket training needs, you and your company can substantially reduce training costs and gain from improved performance. But there are also massive savings to be made in the very expensive business of recruiting and retaining your sales staff in the first place. To give you an idea, try our ready reckoners here - WHAT YOU CAN GAIN and WHAT YOU CAN SAVE.

Our sales recruitment and selection services are therefore similarly comprised of a comprehensive range of services such as sales team candidate sourcing, recruitment response handling, sales CV and candidate screening and sales team group assessment days.

This means that our flagship Quality in Sales programme covers the whole range of sales personality tests, sales aptitude tests and online psychometric recruitment testing and assessment. All are available in modular format, with options including fully outsourced, a bureau service, as tools for in-house use, or in any combination of these to meet your specific needs. You can use us to avoid some of the common mistakes in sales management or to learn more positively about the recipe for success in sales, for example by knowing and planning for the difference between hunters v farmers.

Our website is also a handy resource with great content like sales articles on issues such as how to reduce sales staff turnover, sales team case studies with downloads of questionnaires and special offers. And, naturally, you can use it to contact Sales Team Focus Ltd so that we can help you to get the very best from all your sales activity.