Jon Williams: new m-d.

Toyota GB’s commercial director Jon Williams steps up to become managing director next month.

Williams, 43, takes up the post from Miguel Fonseca on 1 October, following Fonseca’s move to become vice-president sales and marketing at Toyota Motor Europe after four years leading the team at Toyota GB. Williams has been Toyota GB’s commercial director since 2007.

He tells ModernSelling.com: ‘I am honoured to be given the opportunity to lead Toyota in my home country and look forward to further strengthening our reputation for quality, environmental leadership and the highest standards of customer service.’

Continuing to invest in the UK

He adds: ‘I am also proud that as a global business, Toyota continues to invest in the UK, making it the production centre for the first full hybrid car to be built in Europe, the new Auris HSD. Products such as this – and more to come from both Toyota and Lexus in the year ahead – give us excellent opportunities for attracting new customers.’

Marketing

Prior to joining Toyota GB, Williams was director of marketing for the Toyota Brand at Toyota Motor Europe.

A graduate of the University of Manchester Institute of Science and Technology, he joined Toyota in 2002 having previously held senior positions with Ford in the UK and the USA.

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