|
Here’s a juicy story about how one exporter went from nowehere to 11 international markets in just two years.
Milton Keynes-based The Big Squeeze Fresh Juice Company is enjoying the fruits of its labours after overcoming strong competition to win the ‘New Exporter of the Year’ category at the recent Food from Britain Export Awards. The award was sponsored by UK Trade & Investment (UKTI) and presented by its chief executive Andrew Cahn,
11 active markets
The company, which produces the Twisted brand of 100% organic fruit juices in eight recipes, is active in 11 markets worldwide, but began selling its products overseas only two years ago.
Working for Mobil for17 years, Simon James had travelled the world, becoming by his own admission, less healthy, not eating well and increasingly aware of a lack of natural diet options. Seeing a gap in the market for a healthy-but-interesting alternative to the usual sugar-and-preservative-heavy soft drinks and juices, he set up the Big Squeeze Fresh Juice Company.
|