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23/01/2010 17:49:07
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NeilWarren
Posts 645
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Here's FOMS (Friend of Modern Selling) Bob Apollo monitoring and reflecting on a Gartner Survey watching Enterprise Class CRM (that's Star-Trek speak for "big iron" IT projects) dropping out of the top 10 planned projects by IT Directors (or CIO's as Spock calls them, Stateside) - from 2nd place in 2009...
Bob Apollo - Inflexion Point - Enterprise CRM no longer a priority - Gartner Survey
...which, if it reflects the move from Command & Control systems to empowering and enabling a bit of that e-Sales or multi-media-selling stuff we're banging on about, I think it's probably a good thing, isn't it?
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11/02/2010 13:25:35
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NeilWarren
Posts 645
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And, as the "big boys" suffer, it feels a bit like having stumbled into an elephant's (or dinosaur's) graveyard, as we watch them all thrash about in the mud and muck and pine over dying relatives...
MyCustomer.com - SAP Chairman admits 'mistakes' - and What Next?.
MyCustomer.com - CRM Lawsuit leaves HP £200 million bill
That's a grimace on my face, not grin - honest!
edited by NeilWarren on 11/02/2010
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25/03/2010 16:40:42
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NeilWarren
Posts 645
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Ah yes – there you go. We’ve just been advised, whilst cleaning The Sales Direction Database and having hit an old EDS record, that the legacy of Messrs. Bill Hewlett & David Packard (now “HP”, of course) has extended the “no names” policy into any employees in any division, anywhere.
They join database sales outfit Experian so, if you were to buy a CRM system from one, and equip it with data from t’other, you might anyway have some deserved suspicions about dealing with faceless/nameless corporate entities that certainly do not practice what they preach.
Unless some (nameless) employee has invented a new system of having a relationship with customers that does not involve knowing who they are? (Beyond getting a packet of crisps from a vending machine, I mean).
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